HELLO, I’M JANICE.

I’m a creative director and brand designer based in San Diego, California, with a passion for brand strategy, visual identity, and bringing brands to life (and life to brands) in all ways. With over 15 years in the industry, I've gained invaluable skill sets:

  • STRATEGIC BRAND DESIGN
    Creation of a brand’s visual identity that is grounded in strategic business insights and objectives

  • DESIGN ACTIVATION
    Creative direction and hands-on design across a wide spectrum of marketing activations: print collateral, packaging, environmental, photography, video, web, and social

  • INDUSTRY AGNOSTIC
    Experience working with a diverse range of industries and services

  • TECHNICAL PROFICIENCY
    Adobe CC, Microsoft Office, Canva, Figma, and creative AI tools such as Chat GPT and MidJourney

  • PEOPLE SKILLS & PROJECT MGMT
    Client-facing presentations, cross-functional collaboration, leadership of junior creatives, project management, vendor relationships

When I’m not designing, you can catch me whipping up something yummy in the kitchen, enjoying a lovely hike, or attempting to garden. My personality could be summed up as levelheaded with an adventurous spirit, and I will never say no to ice cream.